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Read Me: A Dental Marketing Writers’ Guide to Crafting Great Openings
You have, at most, eight seconds to grab the attention of an online reader before they move on to the next article, link, page, or blog. How you choose to spend that eight seconds can mean the...
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Online Resources for Dental Copywriters (And How to Use Them!)
As you dip your toe in the dental copywriting waters you will face several challenges. In addition to writing interesting, engaging, and original content on a sharp deadline, dental copywriters must...
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The Virus Every Blog Writer Wants
The first time a client dentist emailed me that a blog I wrote “went viral,” I became very interested in what that phrase meant. Sure, I knew that the concept of viral marketing, basically, meant...
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Summer Topics for Dental Copywriters
In addition to creating a user-friendly and easily navigable website, providing original content is a major component of any successful dental marketing strategy. Blog posts and articles help boost...
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